How to Market a Drone Business

In today’s show, we discuss some traditional and digital marketing strategies that will help you scale up your drone business to the next level.

Our caller, Alex, is a successful drone pilot based out of LA. Alex has transitioned from real estate to higher-paying jobs in construction and 3D modeling. To grow his business, Alex is active on social media, blogging, and YouTube. However, of late, his business has plateaued, and Alex is unable to find new clients. What new strategies can Alex use to gain traction once again?

To overcome this stagnation, Alex can try out different marketing strategies. First, being in LA, Alex can look for some lucrative work within the film industry. We discuss the Pros & Cons of working in this industry so that Alex can make an informed decision. Secondly, there are various digital marketing strategies that Alex can try out. In this segment of the show, we discuss topics like content marketing, list-building, and social media marketing.

But with the advent of digital marketing, has traditional marketing lost its relevance? Not at all. Towards the end, we discuss why good personal relationships are still as crucial for the success of any business. We share our own experiences to further highlight the importance of personal relationships in business. Thanks for the great question, Alex. Fly Safe!

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